Global Incontinence Products Market Outlook
The market of incontinence products and devices has witnessed positive growth in recent years due to rising geriatric population and rising incidences of chronic diseases worldwide.
Market Overview
Incontinence refers to the loss of control or moderation of one’s defecation process. It involves loss of bladder control and/or bowel movement control.
Both faecal and urinary incontinences vary in severity and duration. Severity may range from occasional leaks due to physical stress, to a total loss of control causing constant leakage.
In terms of duration, incontinence can be transient or permanent. Transient in-continence may be caused due to temporary problems like urinary tract infection or vaginal infection, constipation, diarrhea or hemorrhoids.
Permanent in-continence may be a result of age, chronic diseases or dementia. Very high amounts of body fat, smoking, high impact sports, prostatic hyperplasia, trauma, surgery or radiation to the pelvis are some of the other causes of incontinence.
Urinary incontinence can be bifurcated into various types, including stress, urge, overflow and functional in-continence. In-continence is more common among women than in men, due to shorter urethra and complications related to childbirth, menopause.
Incontinence poses as a very embarrassing and problematic condition, restraining the patient’s social life and causing confidence issues. Treatments for incontinence include behavioral therapy, exercises, medication or drugs, medical devices and products, and surgery.
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Market Segmentation
By Incontinence Type
By Incontinence Product Type
By Distribution Channel Type
By End User Type
By Region
Market Size and Forecast 2016-2024
The global incontinence products market was valued at USD 10.15 Billion in 2016. On the back of rising awareness of these products, the market is expected to register a CAGR of 5.4% during the forecast period and reach a market size of USD 15.50 by 2024.
On the basis of segments, urinary incontinence is far more prevalent than faecal incontinence, thereby constituting a larger share of demand. By product, internal disposable products like adult diapers, pads, liners, and catheters constitute the majority of market demand.
Offline retail constitutes for the majority of sales of incontinence products.
Geographically, North America and Europe are the highest revenue generating regions for incontinence products market. This can be attributed to wide awareness and acceptance of these products in these regions, complimented by the ability to purchase them due to high disposable income of the population.
However, Asia Pacific region is expected to witness lucrative growth in demand for incontinence products during the forecast period, owing to large consumer base and concentration of the projected increase in geriatric population in the region. Rising awareness towards health and hygiene, as well as healthcare expenditure in the region will further propel the demand for incontinence products.
Key Drivers and Challenges
The projected rise in the global geriatric population, rising awareness about incontinence and rising acceptance of these products are some of the key factors driving the demand for incontinence products globally. As per the United Nations, the number of people in the world aged 60 years or over is projected to grow by 56 per cent between 2015 and 2030 and by 2050, the global population of older persons is projected to more than double its size in 2015, reaching nearly 2.1 billion.
Since incontinence incidence is much higher amongst the elderly, this is expected to boost the demand for incontinence products in the coming years. Rising incidences of chronic illnesses worldwide and increasing obesity levels are other major factors contributing significantly to demand.
As per WHO, the global obesity levels have more than doubled in the past 34 years.
However, availability of low cost alternatives by local manufacturers acts as a major threat to the global incontinence products market. Alternative treatments like surgery and therapy also hinder market growth of incontinence products.
Low reimbursement and environmental impact of disposable products further creates pressure on the incontinence products manufacturers to introduce environment friendly disposable products.
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Key Market Players
C R Bard Inc
• Synopsis
• Business Strategy
• Product Portfolio
• SWOT Analysis
• First Quality Enterprises
• Kimberly-Clark Corporation
• Ontex
• Coloplast
• Medline Industries Inc
Market Synopsis
Market Segmentation
Global incontinence products market is segmented as follows:
By Regions
Market Dynamics: Growth Drivers, Restraints and Opportunities
Market Landscape: Competition and Beyond
Market outlook for business players and entry level players to ascertain their business in dynamic ecosystem
Expert Analysis
Concluding Remarks
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